You spent good money on a premium cotton tee. The last thing you want is for it to shrink, fade, or pill after five washes. Most people ruin their best tees through simple washing mistakes. Follow this guide and your Beast Mentality tees will look fresh for years.

Rule 1: Always Turn Inside Out

Before every wash, turn your tee inside out. This protects the outer surface and prints from friction during the wash cycle. This single habit dramatically extends the life of your tee.

Rule 2: Cold Water Only

Hot water is the enemy of cotton. It causes fibres to shrink, colours to fade, and prints to crack. Always wash at 30°C maximum. Your tee will maintain its shape and colour wash after wash.

Rule 3: Gentle Cycle, Always

Use the gentle or delicate cycle on your washing machine. High-speed agitation damages cotton fibres over time and causes pilling. If handwashing, soak and gently agitate — never scrub or twist.

Rule 4: Skip the Dryer

Tumble dryers shrink premium cotton fast. Air dry in the shade instead — direct sunlight fades colours. Hang from the body of the tee, not the shoulder seams, to maintain shape.

Rule 5: Store Folded, Not Hung

Hanging tees stretches shoulder seams over time, especially for heavier 200+ GSM cotton. Fold and stack your tees — they will maintain their shape and last significantly longer.